Social media marketing is no longer optional but necessary for all businesses. Did you know 80% of B2B businesses have a Linked in page with 80% of B2B social leads coming from the same platform. But it is not just about Linked in with more than 50% of Instagram users following and sharing content from brands they like. Through social media, businesses can create and share engaging content, build relationships with customers, and promote their products or services. It also provides valuable insights into consumer behaviour and preferences, enabling businesses to tailor their marketing efforts to meet their customers' needs across other marketing channels from events to email. But where do you start and what should you post? That’s where Your Marketing Consultant can help.